Rural Renaissance: CLA President Calls for Ambitious Policies to Boost Economy by £43 Billion
Victoria Vyvyan, the recently appointed president of the Country Land and Business Association (CLA), is advocating for political parties to formulate robust and ambitious policies to bolster the rural economy.
Hailing from Trelowarren, situated on the picturesque Lizard peninsula in Cornwall, Vyvyan has stepped into her role at a pivotal time for farming and rural communities.
She highlights the dual challenges faced by rural communities: the impact of the ongoing cost of living crisis and the phased-out Basic Payment Scheme (BPS), both of which have left their mark on farmers and their livelihoods.
Vyvyan, at the helm of a diversified rural family business with a pronounced ecological emphasis, has succeeded Cotswolds farmer Mark Tufnell as the 56th president of the CLA.
Her presidency is marked by a commitment to championing and nurturing the next generation of rural enterprises, focusing on aspects ranging from funding opportunities to skills development.
In a resounding declaration, Vyvyan affirms,
“I want every landowner, every farmer, every rural entrepreneur to know that the CLA is on their side.”
She vows to be unyielding in her pursuit of an environment that facilitates the flourishing of rural businesses, landscapes, and ways of life.
According to her, this juncture is pivotal for both farming and the rural economy, underscoring the paramount role played by the CLA.
Vyvyan astutely observes the landscape of change, with Environmental Land Management schemes being rolled out, BPS facing cuts, and rural communities grappling with the cost of living crisis.
Coupled with persistently low economic productivity, these challenges present significant hurdles for businesses and workers in rural areas.
However, Vyvyan lauds the dynamic and forward-thinking spirit of farmers, landowners, and rural enterprises, acknowledging their role in sustaining the nation, creating employment, building homes, combating climate change, and preserving the environment.
With the right support and a forward-looking vision, Vyvyan believes that the full potential of the countryside can be harnessed.
Her priorities align with the CLA’s Rural Powerhouse campaign, which seeks to bridge the 19% productivity gap between the rural economy and the national average.
By narrowing this divide, Vyvyan contends that the rural economy could inject an additional £43 billion into the national GDP.
In this pivotal moment for the rural landscape, Gavin Lane assumes the position of CLA deputy president, while Joe Evans steps into the role of vice president.
The leadership team under Vyvyan’s stewardship is poised to steer the CLA towards a future that embraces innovation, sustainability, and resilience in the face of evolving challenges.
Vyvyan’s vision for the CLA is rooted in a deep appreciation for the multifaceted contributions of rural communities. From their role in ensuring food security to their endeavors in environmental stewardship, rural enterprises play a central role in the fabric of the nation.
Vyvyan’s call for ambitious policies resonates with the urgency of the times, recognizing that a thriving rural economy is not only a testament to the resilience of its inhabitants but also a cornerstone of a prosperous and sustainable future for the entire nation.
As she takes the reins of the CLA, Vyvyan’s tenure promises to be marked by an unwavering dedication to the well-being and prosperity of rural communities across the UK.
We do hope that the information we were able to provide you is helpful. Check out other unique articles on our blog for more detailed information and do well to share with your friends and family. Follow us on our Twitter and Facebook to stay updated with premium details.
Please leave any comments or questions in the area given below.
DISCLAIMER: The views and opinions expressed in AgriTalker are those of the authors and do not necessarily reflect the official policy or position of AgriTalker. Any content provided by our bloggers or authors is of their opinion and is not intended to malign any religion, ethnic group, club, organization, company, individual, or anyone or anything.
Information is presented to the best of our knowledge and while we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability, or availability concerning the website or the information, products, services, or related graphics contained on the website for any purpose. Therefore, any reliance you place on such information is strictly at your own risk.
EXTRA: Be sure to consistently check https://www.agritalker.com/ for an abundance of valuable resources, including tips, news, and updates on agriculture and farming practices to stay informed and enhance your expertise in the field
